Sustained local partnerships
Success in China requires local knowledge and resources to compete effectively – something that both new and existing entrants into the market struggle to obtain. Joint ventures and alliances can be an effective method of achieving these, but companies need to set the right foundations before signing any deal. Aligning vision, strategy, and ways of working while incorporating mechanisms that enable flexibility and preserve the balance of power is no small undertaking.
Serica’s Joint Venture & Alliance solutions enable you to form powerful and sustained partnerships with established local players. From identifying and negotiating with prospects to integration support and intervention management, we maximize value faster and with greater certainty.
Our Approach
PLAN
Define your goals, establish partnership criteria, outline the scope of the deal, and develop a strategy to deliver.
ENGAGE
Engage, qualify, and shortlist prospects, then negotiate the deal with your selected local partner.
MANAGE
Provide integration support, monitor progress, and intervene where needed to keep your partnership on track.
The Serica Advantage
- Direct access to the ‘Serica Launchpad’ – an extensive network of MNCs, SOEs, investment firms, universities, and startups;
- Local expertise to identify trends, potential risks, and the next big opportunities with speed and precision, helping you navigate through the Chinese market with confidence;
- Global perspective and focus on the big picture to translate your needs and desires to this unfamiliar market;
- Intelligent strategies that bring together diligent research, industry expertise, and local knowledge to map out the best route to achieve your joint venture and alliance goals;
- Expert mediators with specialist cultural knowledge and diplomacy experience help facilitate smooth engagements, ensuring the trust and confidence levels of all parties remain high throughout;
- Unique cross-cultural framework that enables us to create effective corporate governance, organizational structures, and tailored training to augment post-deal integration;
- Ad hoc transaction support to help make your ongoing transactions and existing ventures successful; and
- Transparent fees that enable you to plan your budget and resources effectively.