Empowering innovators to transcend borders

A one of a kind company

About Serica
  • Empowering innovators

    Serica is a global technology and financial advisory consultancy that enables world-class innovators to expand into (or out of) the Chinese market. Combining regional expertise, innovative cross-cultural methodology, and corporate best practice with a broad range of practical solutions, we overcome challenges and drive business forward in a way that no one else can.

    帮助您从本地发展到异域

    帮助客户在陌生市场获得商业成功，展现出赛瑞凯最擅长的商业催化能力。我们与全球技术领先企业合作，综合运用区域专业知识、创新的跨文化方法和企业最佳实践，从而形成一整套实用的解决方案，帮助客户克服各种预料外挑战，在异国他乡的市场成长壮大，获取更多利润。

  • Defined by our values

    The space we operate in is typically characterized by closed-off silos of information and opaque business practices – we are doing things differently. From hyper transparent communication and engagement models to our highly collaborative and results-focused approach, we cut through the noise to seize opportunities and deliver sustained growth.

    赛瑞凯商业价值观

    在全球商业历史中，许多企业通过信息不对称和暗箱操作渔利，短期内看有时也能偷跑成功，但赛瑞凯期望更符合商业道德的成功，成为聚焦长期利益的与众不同的商业组织。 我们倡导高度透明的沟通和参与模式，主张高度协作与结果导向，通过输出专业性来剔除干扰，抓住机遇，从而与合作伙伴共同实现持续稳定的增长。

  • Cross-cultural to our core

    Entering new, unfamiliar markets is no easy feat. Companies have to adopt a highly localized approach that reflects the unique conditions of the target market. Our innovative cross-cultural methodology blends local expertise, international nous, and a global perspective to develop winning market solutions.

    赛瑞凯的核心是跨文化营销

    入乡须随俗，商业也不例外。特定的市场有特定的文化，文化不一样，市场特征也就完全不同，海外营销绝非易事。产品和技术都大大领先的企业在陌生市场大败而归的例子，比比皆是。赛瑞凯从跨文化沟通角度来理解全球化时代的商业，以创新的跨文化方法为核，完美融合本土化专业知识、国际常识和全球视角，搭建面向成功的海外市场解决方案。

Our Solutions

Serica Transforming the way you do business in China - Market Entry
Market Entry

Insights, strategies, and training to enter the market with confidence.

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Market Representation

Local experts to win business, forge partnerships, and scale your operations nationwide.

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Serica Financial Advisory Solutions | Serica | Technology & Innovation
Financial Advisory

High impact cross-border inorganic growth and capital raising solutions.

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The Serica Advantage

Serica - Transforming the way you do business in China - Access
Access

Direct access to the ‘Serica Launchpad’ – an extensive network of MNC’s, SOE’s, unicorns, investors, universities, and startups.

Serica | Empowering Innovators | Expertise
Expertise

A tight-knit team of local and international experts to help you navigate through the twists and turns of the Chinese market. 

Serica | Empowering Innovators | Approach
Approach

Our flexible market inspired approach that arms you with the strategic agility you need to reach your short and long-term goals.

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