Serica

A one of a kind company

Empowering innovators

Serica is a global technology and financial advisory firm on a mission to leverage the size and agility of the Chinese market to solve the world’s most pressing challenges. We provide high-impact financial advisory (such as M&A and joint ventures) and market representation (such as business development and technology licensing) to purpose-driven scaleups and MNCs seeking to expand into (or out of) China.

帮助您从本地发展到异域

Serica 赛瑞凯是一家全球性的技术和金融咨询公司，致力于利用中国的市场规模和创新优势来解决世界上最紧迫的挑战。
Defined by our values

The space we operate in is typically characterized by closed-off silos of information and opaque business practices – we are doing things differently. From hyper transparent communication and engagement models to our highly collaborative and results-focused approach, we cut through the noise to seize opportunities and deliver sustained growth.

Serica 赛瑞凯商业价值观

在全球商业历史中，许多企业通过信息不对称和暗箱操作渔利，短期内看有时也能偷跑成功，但赛瑞凯期望更符合商业道德的成功，成为聚焦长期利益的与众不同的商业组织。我们倡导高度透明的沟通和参与模式，主张高度协作与结果导向，通过输出专业性来剔除干扰，抓住机遇，从而与合作伙伴共同实现持续稳定的增长。
Cross-cultural to our core

Entering new, unfamiliar markets is no easy feat. Companies have to adopt a highly localized approach that reflects the unique conditions of the target market. Our innovative cross-cultural methodology blends local expertise, international nous, and a global perspective to develop winning market solutions.

Serica 赛瑞凯的核心是跨文化营销

入乡须随俗，商业也不例外。特定的市场有特定的文化，文化不一样，市场特征也就完全不同，海外营销绝非易事。产品和技术都大大领先的企业在陌生市场大败而归的例子，比比皆是。Serica 赛瑞凯从跨文化沟通角度来理解全球化时代的商业，以创新的跨文化方法为核，完美融合本土化专业知识、国际常识和全球视角，搭建面向成功的海外市场解决方案。